Pricing
Plans for every GEO journey
Three core subscriptions plus a one-off lifetime option and pay-as-you-go trend credits. All prices in GBP, secure checkout via Paddle.
// Vale AI only
Just the AI
£7.99/ month
Full Vale AI – tailored code, step-by-step fixes, implementation walkthroughs. No course, no certificate.
- Unlimited full Vale AI
- Tailored code & step-by-step fixes
- 20 free GEO trend searches per day
- Top-up trend credits available when you run out
- Cancel anytime
- Instant access – no 14-day cooling-off
- GEO-friendly email newsletter – news, tips & updates
MOST POPULAR
// Course + Vale
Pay as you go
£17.99/ month
The full course and the full Vale AI. Cancel anytime – access stops when your subscription ends.
- Full 8-module curriculum
- 37 self-paced lessons
- Unlimited full Vale AI
- 20 free GEO trend searches per day
- Top-up trend credits available when you run out
- Shareable LinkedIn certificate
- GEO-friendly email newsletter – news, tips & updates
- Cancel anytime
- Instant access – no 14-day cooling-off
BEST LONG-TERM VALUE
// Lifetime course
One payment, forever
£176once
£14.66/mo equivalent over a year. Lifetime course access including all future updates. Save £40+ vs monthly.
- Full 8-module curriculum (lifetime)
- 37 self-paced lessons
- Shareable LinkedIn certificate – forever
- All future course updates included
- Free Vale AI tier (tips only)
- 20 free GEO trend searches per day
- Top-up trend credits available when you run out
- GEO-friendly email newsletter – news, tips & updates
- 14-day refund (if not substantially accessed)
Secure checkout via Paddle. Prices in GBP.
// Quick comparison
Which plan fits you?
| Feature | Vale only | Course + Vale | Lifetime |
|---|---|---|---|
| Price | £7.99/mo | £17.99/mo | £176 once |
| Course (8 modules) | — | ✓ | ✓ |
| Full Vale AI | ✓ | ✓ | Free tier only |
| 20 free trend searches/day | ✓ | ✓ | ✓ |
| Top-up trend credits when out | ✓ | ✓ | ✓ |
| Certificate | — | While subscribed | Lifetime |
| Future course updates | — | While subscribed | ✓ |
| GEO email newsletter | ✓ | ✓ | ✓ |
| Refund | Instant access – no cooling-off | Instant access – no cooling-off | 14-day if not accessed |
Want a deeper dive on the course plans? See the two ways to pay on the course page.